Positive/Negative Magazine is an annual publication created solely by students. It is produced by the Editorial Design and Photography class at Rochester Institute of Technology in the College of Imaging Arts and Sciences. For this project, students coordinated the topics of their articles with one another to construct a smooth flow for the reader.
Each article is a collaboration between one designer and one photographer. Together, they wrote an article and created a layout that melds together wonderful design and photography to work as a whole. The common link between each article is that they all represent a positive or negative view.
After a successful, semester-long effort between Lorrie Frear’s Graphic Design students and Denis Defibaugh’s Photo students, the final products—locally printed and bound—arrived on campus with gusto. President Destler attended the celebratory event in University Gallery, and enjoyed perusing the highly-designed, original publication, the first piece printed in Rochester to use a new thermal ink technology on the cover. (Check out the before/after images of the cover design and process work from the class below!)